In the recent years, women have become a formal contributor to the global economy, they now understand and appreciate the value of formal financial services. A large number of women in Kenya have realised how formal financial services contribute to financial independence and lasting security. Yet, for many, traditional banking products remain complex or poorly suited to their unique needs.
After analysing the growing need of financial freedom of women, Habib Bank AG Zurich, introduced the Emerald Women’s Account, a financial solution specifically tailored to support the financial independence of Kenyan women.
This account offers several advantages that go beyond what is typically expected from an average women’s account. One of the key benefits is the personalised support from a dedicated relationship manager.
Emerald Account holders receive unique financial guidance and assistance, which helps them manage their banking needs efficiently. This feature is especially useful for high-net-worth clients, who benefit from personalised insights and proactive support to optimise their wealth management and maximise the value of their financial decisions.
Additionally, the Emerald Women’s Account offers preferential interest rates and lending terms. Women who save and invest mindfully are more likely to benefit from higher returns and favourable credit access. This instils disciplined saving behaviour and supports long-term financial planning. For generations, women have been acknowledged for their expertise in managing finances, budgets for their households as well as businesses.
Using the Emerald Women’s Account, women can benefit from unlimited cash withdrawals, multi-currency debit cards, SMS alerts for all transactions, free e-statements, access to all digital platforms, and a whole new world of convenience and luxury at their fingertips. These resources help customers better understand how to manage money, grow their businesses, and achieve their financial goals.
Stories of Impact from Women across Kenya
These are illustrative stories based on the typical journeys of HBZ customers, showing how the Emerald Women’s Account helps accomplished women manage their wealth with confidence and trust.
A successful entrepreneur who was dependent on multiple informal investment channels faced issues of compromised security. After opening a Emerald Women’s Account, she made use of the personalised investment options, and started managing her funds with a single, efficient and easy to manage Emerald Account. She was also able to diversify her funds into premium savings and short-term investment products. This not only strengthened her business liquidity but also brought long-term financial stability.
The strong financial relationship of Emerald Women’s Account holders allows access to preferential lending rates and bespoke advisory services. This helped a hospitality investor in Nairobi to manage an expanding catering and events portfolio. It enabled her to expand into new markets, while the structured wealth management advice she received, optimised returns and offered asset protection.
The Emerald Account provides peace of mind and connects its clients with a community of accomplished women who value empowerment and legacy planning. A retired executive for example, wanted to manage her retirement income and family remittances securely and conveniently. Through the Emerald Women’s Account, she now benefits from seamless international transfers, wealth preservation strategies, and exclusive invitations to financial wellness forums hosted by the Bank.
These stories demonstrate that the Emerald Women’s Account is not only a savings account for women, but also a practical tool for wealth management, business expansion and financial stability.
How to Maximise the Benefits of the Emerald Women’s Account
By adopting a few smart practices, women can make the most out of their Emerald Account. Regular deposits, even in small amounts, help to build a consistent financial record. This improves the likelihood of receiving favourable interest rates and credit facilities. The Bank advises to minimise frequent withdrawals, allowing savings to grow and attract interest over time.
Women should also take advantage of the advisory services provided through the account. These programmes offer essential knowledge that can transform how women manage their wealth. Using the Emerald Account to receive income from employment or business activity helps to build a financial profile that banks trust.
This is especially useful when applying for loans or planning to scale a small business. Understand basic banking terminology such as minimum balance requirements or fee thresholds, helps the account holders to avoid penalties and maintain eligibility for special rates. Setting specific savings goals and tracking progress regularly can also provide motivation and help develop a stronger savings habit.
Beyond Banking-Luxury & Convenience
The Emerald Women’s Account is designed for women who appreciate both convenience and a touch of luxury to address their financial and banking needs. This card is not an ordinary product, rather it reflects Habib Bank’s commitment to offering financial independence to women with confidence and style. Managing everyday finances was never this easy, the Emerald Women’s Account provides the care, confidence, and comfort every woman deserves.